FOR BARS
Your bar. Your story. On clothing.
High-quality, sustainable merch — without upfront costs.
Merch Without the Usual Problems
BARS OF ___ merch
- No upfront costs
- On-demand production
- Right sizes, every time
- High-quality, durable materials
Traditional bar merch
- Upfront production costs
- Guessing sizes and quantities
- Unsold stock
- Low-quality textiles
How a collab works
1. Your bar inspires the collection(s)
We translate your bar’s identity, stories and aesthetics into a clean clothing design.
2. We handle production & logistics
Printing, fulfillment, shipping and customer service — all handled by us.
3. Only what’s ordered gets produced
No stock, no leftovers, no waste.
4. You profit — without investing
You receive a share of the profit for every piece sold. Its up to you if you want to contribute this to the donation program or not. Either way, you get free promotion for your bar.
Design inspo
Oversize T-Shirt Backs
Anything can inspire the designs of your future merch collaborations with us and backprints are not necessariy, but we like them so here are a few ideas: Be it your unique menu, the drink that your guests cannot get enough from, the floorplan that anyone would recognize or anything else that contains the identity of your bar.
Shirts - Front Prints
In the following examples you can exchange the "bars of ___" with your logo and wordmark respectically. This is only a short selection of ideas and far from all that we can do together. We are open to any of your ideas and love to experiment.
Tested Fabrics.
That means:
- thick textiles that last
- fits people actually like to wear
Every collection is capped to your bar’s own guest capacity — not a flat number, and not one we set for you. Counted across all sizes, so nothing unnecessary gets produced.
Exclusive, sustainable, and sized to how your bar actually holds people.
Giving Back — Together
Bars are about responsibility as much as pleasure — and a bar is nothing without the community that fills it.
That’s why 20% of the yearly profit from BARS OF ___ and its bar collaborations goes to a cause chosen together with you — always local to your own community, not a fixed list from us. A shelter, a youth group, a local club already doing good work nearby — that’s who it goes to, handed over in person.
You don’t just sell merch.
You give back to the neighborhood that made it possible — without extra effort.
Why Bars Choose BARS OF ___
- No financial risk
- No operational effort
- Sustainable by design
- High-quality, modern streetwear
- Support for local bar culture
- Giving back to society
You focus on running your bar.
We take care of the rest.
Give your regulars easy access
Here is how we do it with Herbst Bar. For other bars we designed posters that are hung up throughout the bar or the bar simply hangs up a few examples of their collection. Totally up to you!
Let’s turn your bar into something people can take home — and wear.
When sold out becomes an event
Some collections don’t just end when they sell out. They’re not even finished yet.
None of the pieces are really finished until the day your collection sells out — that’s when you and BARS OF ___ announce a party at your bar, and everyone who owns a piece is invited to bring it back.
Each piece gets its own limited-edition label sewn in that night:
numbered 1 through however many your room holds,
and marked BARS OF ___ × Bar Name.
Not mass production.
Not anonymous drops.
Just a room full of people who were part of it — the place, the night, the collection.
These events only happen when bar owners want them to. Because this is not about hype — it’s about celebrating the place that made it possible.
We post about the go-live and the sold-out night on our own channels too — added exposure that comes with the partnership.
